Tuesday, June 5, 2007

Tag-Based Customer Reviews

Check this via DMNews, patent pending Tag-Based Customer Reviews from Power Reviews - improves natural search.

Lillian Vernon recently launched tag-based customer reviews from PowerReviews on its Web site at www.lillianvernon.com.

The PowerReviews’ customer review service uses a patent-pending tag-based approach that offers Review Snapshots designed to make it easier for shoppers to reach a purchase decision.

According to the company, PowerReviews identifies reviews that are written by “verified buyers,” provides assistance from actual product users to help shoppers narrow the product selection on a Web site and gives recommendations from “people like them” to help shoppers make decisions that suit their needs.

PowerReviews also sends customers a post-purchase invitation to review the product that they ordered and creates keyword-intense pages for each product that can help drive natural search optimization results.

PowerTags, from , Millbrae, CA, captures customer opinions in their own words and makes reviews more useful for shoppers.

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